Temperature guide for cut flowers The necessity to enhance means that maintaining newly-cut flowers was developed due to the high demands in the market. Factors like temperature are always considered since it can be crucial not only for the cut flowers but for plants in general. Heat is a factor that can have adverse effects […]
Author Archives: Team Fresh
How to hydrate cut Hydrangeas? Hydrangeas are everyone’s favorite pompom flower (not for Madonna). With over 70 species, this beautiful pompom is quite the thirsty one. They are the first to look agonizing in a floral arrangement. Why? It is due to their thick woody stem that stores that sticky sap. This sticky sap adds […]
With its blooming users across the globe, social media platforms like Facebook, Twitter, and Instagram have the power to potentially reach everyone. Social media marketing can help increase brand awareness, increase traffic to your website and increase sales for your floral company. On this page, you will know about social media marketing, why florists should […]
In a holiday or celebration, there will always be a purchased rose bouquet to display. But as time progresses, that beautiful rose bouquet flopped over, resembling the perfect buds on mushy stems. What happened? One of the hard to avoid things in the flower trade is bent neck in roses. This would potentially prevent customers […]
In the area of Floriculture business especially wholesale flowers, competition is getting more and more active. As globalization continues, countries like Colombia is now reaching out to Japan, despite having a solid market share in the US. Africa, being a recognizable strong name in Europe, is now also tapping the US. India and China are […]
Most flower shops nowadays are operated by hands-on florists with the help of their employees or staff. Most of the customers transact with the florists at the shop, and they are the people who regularly maintain the shop and those who personally craft unique floral designs. There are also florists who are seldom noticed. They […]
Have you also been mesmerized by the rendezvous floral decorations at various events like marriages, anniversary ceremonies or similar other times? These floral decorations are given a unique charm and beauty by combining different type of fresh cut-flowers. Surprisingly, it is not to think that all of the flowers are from the local land, some […]
At a wedding, when a bride tosses a bouquet to all single women present there, few guests probably think about wherefrom those beautiful flowers have been bought. Yet an extremely coordinated sequence of events occurs during a short span of time for ensuring that those delicate flowers, professionally arranged at some local florist outlet, remain […]
The fresh cut flower industry is a dynamic, fast-growing industry. The origin of production, product varieties, production techniques, retailing arrangements, and markets are undergoing continuous change. This challenges the adaptive ability of the elements involved. Today, producers try to remain ahead through innovation and diversification and by increasing productivity. Overview of this Global Market […]